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Fashion Illustration Expert, Adebusuyi Babtunde, Shares On The Basics And Importance Of Fashion Illustration For Designers

July 23, 2020 | by Iyin | 47 Comments

The entire fashion designing process involves several components, and fashion illustration is one of them. Fashion illustration is one skill every fashion designer needs to learn to build and grow a successful fashion brand.

This week, we spoke with Fashion Illustrator, Adebusuyi Babatunde, on the basics and importance of fashion illustration for fashion designers.

Mr Adebusuyi Babatunde is a Fashion Illustrator and the CEO of registered fashion illustration brand Abatcreations. He has trained and continues to train fashion students at AIRVY Training Centre, Kathy Anthony, CELAFRIQUE, Seye Oladejo, and Kolakuddus amongst others. 

Mr Adebusuyi is also a Tutor, a part-time Lecturer at Yaba College of Technology, where he graduated from with a degree in Fashion Designing, and an expert in Virtual 3D fashion presentation

What is Fashion Illustration?

According to him, "Fashion illustrations simply means knowing the result of a design from the beginning." It is also representing ideas and design imagination into visual forms either on paper or by using CAD (Computer-aided design).

As a fashion designer, if you can understand garments detailing and the human anatomy then you can illustrate like a pro. 

What is the Importance of Fashion Illustration?

Firstly, you need to understand as a fashion designer that fashion illustration is very important. Its importance cannot, in any way, be overstated. Whether you are a freehand or a pattern tailor, you need to learn fashion illustration. 

Here are some of the reasons why;

1. It Makes you More Creative

The more you can draw out and visualise your designs, the more creative you will be. This is because you will see how your designs will look in real life and be able to identify ways to improve on it. Adjustments, additions, or subtractions you need to make to the design will become clearer to you so your designs can come out looking fabulous.

2. It Gives you an Edge Over your Competitors

Seeing as many fashion designers do not see the need for fashion illustration, any fashion designer that sees its importance and learns it is immediately separated from the rest. With fashion illustration, you have that edge over your competitors that gives clients the impression that you are a true professional. 

3. It Earns you Respect from your Clients

Every client will respect a fashion designer that does not copy and paste designs from other designers or the pages of a  magazine. When you, as a fashion designer, can illustrate, the respect your clients have for you will skyrocket and gain you more clients. 

4. It Helps you Remember your Designs

Designs are like ideas, if you do not pen them down when you get them then you will lose them. With fashion illustration, you do not have to lose any of your designs because you get to put them down on paper before they vanish. 

5. It Improves your Overall Brand Image

Your packaging is a part of your overall brand image. Fashion illustration is a part of this packaging. With fashion illustration, you pass across a subtle message to clients and everyone else on how you want your brand to be viewed.

It is so much easier for you to charge higher prices when your clients trust you because they have seen your level of expertise and the originality of your designs. 

Rules in Fashion Illustration

The general rule of fashion illustration is that you need to be careful of every stroke you put in your illustration. This is because every stroke in your illustration is seen as a cut or s style line. 

Do not leave any line, no matter how small, on your fashion illustration if you do not intend to see it on the finished outfit. 

When your client, pattern drafter, or cutter sees your design, they assume that all the lines you have made in it are either a style or a cut and this can result in dire consequences. If you make a mistake while illustrating, the best thing to do is to erase it.

What is Fashion Croquis?

A croquis is a faint fashion template that allows designers to illustrate directly without having to draw a model. So, with a croquis, there is no need for fashion designers to start drawing a fashion model from scratch.

It is an already made model and all you have to do is cloth it. 

Standard Measurements for Croquis

There are two main types of figures used in fashion illustration; the Petit figure and the Elongated figure.

  • Petit Figure: When drawing a petit figure, which is a normal figure, the standard measurement is 8 heads.  
  • Elongated Figure: For an elongated figure, which is an elongated and slim figure, the standard measurement is 9 to 10 heads. 

N.B: 1 head is equal to 1 inch. 

Generally, the shoulder width of a petit figure is not the same as that of an elongated (or fashion figure). The shoulder width of the petit figure is usually broader the that of 
a fashion figure. 

In drawing a model, it is better to use an elongated figure because runway models are tall and slim. Using elongated models also adds beauty to your design.

Knowing how to proportion is one of the most important rules of drawing a croquis.

In drawing a croquis, you must know how to proportion. You have to make sure the head is not too big for the neck to carry, the thighs are not too large for the body, the torso is not too long, and so on. As with everything, practice makes perfect, so, if you are bad with proportion now, you will get better over time as you practice more. 

Also, you need to remember that when drawing your designs, colouring and detailing are very important. This is because;

  • Colouring beautifies your illustrations and
  • Detailing tells the story of what is going on with the illustration. It explains the illustration to anyone looking at it. 

To learn more about how to draw a fashion croquis with various stances and to be better at fashion illustration, you need to search out knowledge. Go online and look for resources that can help you learn these things so you are not left behind while others are moving on. 

In closing, Mr Adebusuyi said, "Knowing how to illustrate is a plus for any designer because your clients will believe more in you. It will make them refer you to others and while doing it, paint you in a light that will amaze even you. They will let others know that you do not copy designs and you are a one-of-a-kind fashion designer."



Shailaja Commented 1 month, 3 weeks ago

It's very helpful, great job thank you👏👏👏👍👍

Omotola Commented 3 months, 3 weeks ago

Very helpful. Thanks

Ronke Adeyefa Commented 3 months, 3 weeks ago


Taiye Falomo Commented 3 months, 4 weeks ago

Thanks for that, I really appreciate I'll be a great illustrator

Zainy haute Commented 4 months ago

It so encouraging sir .thank u so much I wish I become a great illustrator like u.

Imo precious Commented 4 months ago

Wow see my teacher,great work sir,

Wusu Blessing Adenike Commented 4 months ago

Wow!!!! Congratulations sir i continue soaring higher sir

oyindamola Commented 4 months ago

thank you so much sir god bless you

Oreoluwa Commented 4 months ago

Wow see my instructor 👏🏽👏🏽👏🏽👏🏽 great job at being so articulate. Virtually read this in your voice 👏🏽👏🏽👏🏽👏🏽

ABAT Commented 4 months ago

Thank you all am ineed grateful for your Encouragement. You're the BEST.

Yindie Commented 4 months ago

Abat my guy!!!!!!! Great job! This article has fired up my passion to improve my fashion illustration skills. Thank you for teaching me how to illustrate! You encouraged us your students at Airvy Training Centre every step of the way and turned us into great illustrators! I must take my detailing and coloring more seriously. Thank youuuuuuuu

Ajisebutu Damilola Commented 4 months ago

Thanks so much sir, more knowledge and ideas sir

Chystel stitches Commented 4 months ago

Mr abat,you are the best,my tutor at kathyanthony fashion academy

Thank you so so so much Sir 🥰 Commented 4 months ago

Thank you so so so much Sir 🥰

Psalmmy stitches Commented 4 months ago

God father of illustration, i hail u. Seeing this, charged me more to practice my illustration, i wish to be better like you. Am proud to b one of your student. More knowledge n ideas.

RAPHGOLD Commented 4 months ago

Illustration father

Sanni Commented 4 months ago

Very valuable Abat 💯...... God gat you 🙏💯🙏


Welcome sir, very valuable sir, thank you sir

ADELODUN BASIRAT Commented 4 months ago

Hmm, am impressive sir,am really proud of you, God bless you sir🙏

Cynthia Onwuasoanya Commented 4 months ago

Wow...very educative sir it's a previlege.thank you sir

Obodo Odjuvwuederhie Commented 4 months ago

Very educative sir

Dada Victor Olayemi Commented 4 months ago

Very educative and impactful, more insight sir...

Adu Commented 4 months ago

Keep the work going sir✌️

Wow.Bravo Sir🤝👏👏 Commented 4 months ago

Wow Bravo Sir 🤝👏👏

Obiesili Adaolisa princess Commented 4 months ago

Thanks for this, u are the best

Olabisi Murphy Godwin Commented 4 months ago

Very educative and insightful sir. thanks sir.

Chiamaka couture Commented 4 months ago

Bravo Sir! More Grace....

Chiamaka couture Commented 4 months ago

Bravo Sir! More Grace....

Moyosore Idowu Commented 4 months ago

Well done Tunde! This is just the starting point. More wins for you. Amen.

Adeoye Mariam Commented 4 months ago

Very educative sir,, thank you sir

chima ndidi patience Commented 4 months ago

Thank u sir

Somiari koko Gloria Commented 4 months ago

Wow !! Sir this is awesome. Highly impressive.I am proud of you sir.

Somiari koko Gloria Commented 4 months ago

Wow !! Sir this is awesome. Highly impressive.I am proud of you sir.

Oladipupo Serah Commented 4 months ago

This is highly insightful. I'm proud to be one of your students sir. More marrow to your bones.

Togunde Ashabi Adefunke Commented 4 months ago

Very impactful, more grace sir

Marvell Commented 4 months ago

Very Educative Thanks Sir

tbaby Commented 4 months ago

really insightful

Imoleayo Commented 4 months ago

This is so nice

Fehintoluwa Commented 4 months ago

🙌👌👏. God bless you sir

kasali Isa Adebayo Commented 4 months ago

Very interesting and educative

Oyenaiya titilayo omolaso Commented 4 months ago

Amazing! Well done sir more knolwdge sir

Ewobor Ejiro Commented 4 months ago

Weldone sir,God bless you more

Ojetunji Oladayo Michael Commented 4 months ago

Very impactful and highly educative,thanks

Very impactful,thanks boss Commented 4 months ago

Highly educative

Edem Bernadette Commented 4 months ago

Abat am so proud of you. Weldone God bless u.

Aminat Commented 4 months ago

Amazing! Very valuable. Thanks!

Ogbekhilu Patience Commented 4 months ago

I got value, thanks

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