Every business that wishes to not just survive but thrive has to have their books in order. This week, we spoke with Financial Auditor, Oluwole Adenuga, on how fashion entrepreneurs can carry out effective bookkeeping for their fashion businesses, the importance of effective bookkeeping for fashion brands and laws surrounding it.

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In Nigeria, the Intellectual Property Rights and Fashion Law are 2 aspects of the legal system that many fashion designers are not very familiar with yet. Ms. Oluwatosin Adegbesan, a corporate and commercial lawyer, shares with us everything fashion designers need to know about the intellectual property rights law in Nigeria.

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The importance of advertising your fashion brand cannot be overemphasized. Every fashion brand, no matter how big or small, has to advertise to get clients to patronise them. This week, we spoke with Brand Consultant and Communications Expert, Mr. Jeffrey Adebayo, on advertising campaigns for fashion brands, what it takes for fashion brands to make unforgettable adverts, and many more.

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